(Bloomberg) -- Blockbuster Inc. and Netflix Inc.
shares tumbled in the past month, rewarding so-called short
sellers who bet that the companies' push for new movie-rental
customers would drive up costs, slash prices and erode profits.
Shares of Blockbuster, the world's largest brick-and-mortar
rental chain, and Netflix, the No. 1 provider of mail-order
rentals, were among the most shorted last month, U.S. exchange
data show. About a third of Blockbuster's float, or shares
available for trading, was borrowed and sold to profit from
falling prices. Traders sold short 20 percent of Netflix.
Read more at Bloomberg Stocks News
shares tumbled in the past month, rewarding so-called short
sellers who bet that the companies' push for new movie-rental
customers would drive up costs, slash prices and erode profits.
Shares of Blockbuster, the world's largest brick-and-mortar
rental chain, and Netflix, the No. 1 provider of mail-order
rentals, were among the most shorted last month, U.S. exchange
data show. About a third of Blockbuster's float, or shares
available for trading, was borrowed and sold to profit from
falling prices. Traders sold short 20 percent of Netflix.
Read more at Bloomberg Stocks News
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